{"title":"Imabari Organic Air","description":"","products":[{"product_id":"ikeuchi-organic-air-towel","title":"Imabari Towel | Organic Air","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eMASTER TOWEL CRAFTERS OF JAPAN \u003cmeta charset=\"utf-8\"\u003e- IMABARI PREFECTURE\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eAn unprecedented feel. Light, soft, and wind-like\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe best to come out of IMABARI prefecture. IKEUCHI Organic Air Towels are meticulously crafted to prioritise lightness and ease of use.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eNote: Descriptions are direct translation of the Japanese language from IKEUCHI ORGANIC\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOak \u0026amp; Sand Crafters Edit: This Organic air towel is very light, delicate, fine and thin. Best for children, babies and skin care.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Crystallisation of Technology\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe potential of organic cotton shines through in this incredibly light towel. After drying yourself, you'll forget it's even on your shoulders.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWeaving a towel using fine organic cotton threads requires delicate and detailed techniques. 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